Toys "Masha and the Bear" were banned from selling in Montenegro
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Popular in dozens of countries, a cartoon story about the relationship between the girl Masha and the Bear is gaining popularity every year. In many Montenegrin shops you can see advertising posters, toys and sweets produced under this brand. Among the toys there are not only plush figures of heroes, but also puzzles, coloring books, various cognitive games and even children's wristwatches. But from the end of December 2015, some toys were banned - it was all the fault of the excess of the norm of a very harmful substance - phthalate, which could cause harm to health.
The Consumer Protection Board of the Republic of Serbia transmits information that the phthalate content exceeds the permissible standards by 0.1%. Phthalate was discovered in the plastic doll Masha, a set of plastic ducks, in musical dolls and many other toys made in China. The substance is used to impart softness to plastic products and is used in small doses almost everywhere: in the manufacture of wallpaper, artificial leather, headphones, erasers and even in the manufacture of cosmetics. However, if the dosage is exceeded, it can negatively affect the hormonal system, cause infertility and allergy.
- Now importers and distributors take voluntary steps to remove goods from the market and collect information from consumers, the PR department of the Consumer Protection Administration said.
A total of 160 pieces of harmful products were identified. To date, the toys "Masha and the Bear" are sold in many countries of the world, including Serbia, where these models are still available for sale. The official website of the company has not yet commented on this incident.
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